Dole Delivers on Freshness
Dole and RGI get it done
We link the Dole Fresh brand and their initiatives to retailers by creating shopper marketing plans and marketing materials that are customized to retailers and specific shoppers. Our combined knowledge of shopper marketing and the retail landscape enables us to seamlessly execute programs that visually engage shoppers and help drive them to make decisions at shelf.
Better Planning Supports Cohesive Thought
By collaborating with the Dole Fresh brand, shopper marketing and sales teams, as well as their other agencies, RGI helps bring all the pieces of the puzzle together to ensure consistent messaging is communicated across all platforms.