Gateway to Shopper Marketing Solutions

In-Store Execution

RGI has 25 years of experience in the retail world, and in that time, we’ve learned the ins and outs of effectively executing a campaign within a retail space. In-store point of sale (POS) gets the attention of the shopper at the Zero Moment of Truth — the point of purchase.

Effective in-store execution helps deliver on the brand’s vision and promise. We make sure that the core standards and programs that are the backbone of the brand’s strategy are indeed implemented in full, everywhere and every time, to drive in-store sales.

Regardless of the number of locations, we work collaboratively with corporate offices, category managers, store managers, brokers and everyone in between to ensure your point of sale is in-store, on time, in the right location and ready for the launch of the promotion.

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